Overview & Objectives

The Corona pandemic shows the importance of data for assessing crises and planning suitable measures. In the case of Covid19, this includes data on the number of conducted tests, new infections, hospitalizations, recovered, and deaths, as well as on the utilization of medical infrastructure and resources in hospitals. Another group of crisis-related data includes the pandemic’s impact on the economy, education, as well as personal, social, and cultural life. Such data are the basis for understanding the evolution of the pandemic, deciding on and implementing defensive measures, and verifying their effectiveness.

Personal data are of particular importance in the fight against the virus. Partially anonymized information from as many people as possible can help municipalities to better tailor their services to the socio-ethical needs of the population in the pandemic crisis. 

Examples:

• Health status and/or test results
• Psychological well-being
• Mobility
• Work (remote vs home office)
• Shopping behavior
• etc. 

For sustainable data use, the population and their wishes, concerns, and needs must be included in the organizational and technical design.

Empirical studies on personal data sharing (e.g., contact tracing apps) worldwide show that a focus on organizational and technical design alone is not sufficient to reach a sufficient number of active data donors. Despite mostly high security and privacy standards and initially quite a positive attitude of citizens towards covid related apps, the actual installation and use of e.g. contact tracing apps remained far behind expectations across countries. Current studies show that it is not so much the perceived lack of data protection that prevents many citizens from installing or using these apps, but rather the perceived lack of benefit offered by these applications. This illustrates how important effective communication strategies and broad support are in the development and use of such applications (participation) so that citizens install applications such as contract tracing apps.

Key Questions

1. What are the main attributes of a sustainable data donation system?
2. What benefit can we create that would entice participants to share data?
3. How do we activate users that are positive towards data sharing to engage with our service and share their data?
4. Which data and resulting services can help municipalities to manage a crisis.
   
   

Aim of the Project :: Developing a service ecosystem that offers real and immediate benefits for the participants while generating data that is valuable for municipalities in fighting or managing the COVID crisis. The underlying data donation system should be able to process aggregated and individual data.

About our collaboration partner

For over 30 years the independent platform «Stiftung Risiko-Dialog» has pursued the goal of developing innovative, viable solutions and framework conditions in a participative manner to understand technological innovations, changes in the environment, and social change. In doing so, it cooperates with the respective partners from civil society, research, economy, authorities, politics from Switzerland and abroad. 

In the current project “data cooperation” they are collaborating with the Swiss Data Alliance for deeper insights into data policy aspects and the University of Zurich for the scientific research background. Following people are leading the project and are during the program your main contacts:

Nathalie Stübi is deputy managing director and project manager at the Stiftung Risiko-Dialog. She is a communication and political scientist (M.A.) and gained experience in the field of digitalization in building and managing startups, through her work at the Chair of Computational Social Science at ETH and digital Citizen Science projects at the University of Zurich. She is also a board member at Smart City Alliance and CH++.

Matthias Holenstein is managing director of the Stiftung Risiko-Dialog. His work focuses on risk perception, risk communication, participation, and crisis management in theory and practice. He holds an M.A. in Environmental Sciences from ETH Zurich, a postgraduate degree in Psychosocial Management, and a MAS in Leadership & Management from the IAP of ZHAW. He also lectures at HSLU in the MAS program in Risk Management.

Deliverables

• Development of novel service concepts in the form of video scenarios
• Unique value proposition, 
• Testable prototype
• Action plan & recommendations
• Summarized service concept handout complemented with visual explanations. An approximate 2-5 page PDF document containing  well-founded argumentation, an action plan, and recommendations for the next steps
• Service documentation

Teams

• Team 1: Daniela, Sonia, Kilian, Gian Carlo
• Team 2: Alesia, Celina, Aathmigan, Kimon, Tim
• Team 3: Nemo, Ramona, David, Andreas, Dzhuliia
• Team 4: Alec, Baran, Nicola, Mai, Sebastian

There for you

Lecturers

• Florian Wille
• Stefano Vannotti
• Nicole Fölsterl

External Mentors and Experts

• Nathalie Stübi – Deputy Managing Director @ Stiftung Risiko Dialog
• Matthias Holenstein – Managing Director @ Stiftung Risiko Dialog

Tools

• Teleconferencing Zoom
• Online Collaboration Miro
• Collaborative Design Tool Figma

Literature (Design Methodology)

• Vannotti, S. (2020). DIMENSIONS OF DESIGN: OPERATING IN A NEW SPACE OF OPPORTUNITY. In H. Matter & B. Franke (Ed.), Not at Your Service (pp. 53-72). Berlin, Boston: Birkhäuser. https://doi.org/10.1515/9783035622751-004
  
• Kolko, J. (2010). Abductive Thinking and Sensemaking: The Drivers of Design Synthesis. Design Issues, 26(1), 15-28.
  
• Technology Strategy Board & Design Council (2011). Design methods for developing services.
  

• Haase, L. M., & Laursen, L. N. (2019). Meaning Frames: The Structure of Problem Frames and Solution Frames. Design Issues, 35(3), 20-34.

Methods

• See Service Exploration Methods on the IAD Wiki
  

Deliverables Week 1

• Documentation of desk - research
• Documentation of «field» materials (findings of interviews/shadowing)
• Analytical Deliverables
  Journey Map and/or a Systems- / Stakeholder- / Value Network Map 
• Adhoc service scenarios
• Mini-Service Designs

Mentoring Schedule Friday 26th of March 2021

Present: Florian Wille, Nathalie Stübi, Nicole Fölsterl, Stefano Vannotti
We will come to your group's zoom room.

• 13:15 – 14:00: Team 4
• 14:15 – 15:00: Team 2
• 15:15 – 16:00: Team 3
• 16:00 – 16:45: Team 1

For the presentation of the service concept, you can use the 12 elements of conceptual design, as BJ Fogg described it in his article of the same name (Fogg, B. J. (2003). Conceptual Designs: The Fastest Way to Capture and Share Your Idea. In B. Laurel. Design Research: Methods and Perspectives, Cambridge, Massachusettes: MIT Press.)

• Title Page / Concept Name
• Overview / Purpose
• User Description
• Storyboard of user experience
• (Lofi) Prototype
• Features/functionality
• Justification for design/rationale behind design decisions
• Results of (early) user testing
• Shortcomings of design/limitations
• Expansion – what else is possible
• Next steps in the design process
• Summary

Deliverables Service Ideation

• Service Blueprint: systematic visualization of your service flow
• Filled in Business Modell Canvas and Value Proposition Canvas
• Short Video visualizing your service (enacted or animated)

Thursday:

Presentation Dry Run

You'll be presenting to one other team and the lecturers. 

Friday:

Final Presentation

Attendance

In order to pass the course, a minimum attendance of 80% in contact hours is required.
Contact hours are:

• kick-offs
• input sessions
• mentorings
• presentations. 

Two or more unexcused absences will affect the final grade.

Grading

Grades will be based on the final presentation, final work, and deliverables.

• 20% Final presentation
• 50% Final work
• 30% Deliverables

Expenses

You can be reimbursed for material costs up to CHF 100,- per team, if you submit the required documents within  4 weeks after the end of the module.